Welcome to the DCP Accelerator Academy

The aim of the DCP Accelerator Academy Tools is to provide businesses with resources for online e-commerce marketing and financial readiness education. The goal is to help SMBs scale online post-pandemic by providing them the digital training necessary to increase sales, leads, and clients as well as access capital to help businesses grow and thrive.

DCP Accelerator Academy Tools

How to use AI for your Business

Learn how AI can transform operations, enhance decision-making, and drive growth. Discover practical ways to integrate AI into various aspects of your business, from automation to customer engagement.

Coming Soon

How to use AI for Content Creation

Discover how AI tools can streamline the content creation process, boost creativity, and improve efficiency. Learn how to generate high-quality content for blogs, social media, and marketing campaigns with the help of AI.

Coming Soon

How to use AI for Finance

Explore how artificial intelligence can streamline financial processes, enhance decision-making, and improve efficiency. Learn practical applications of AI in budgeting, forecasting, and financial analysis to gain a competitive edge.

Coming Soon

How to Become Loan Ready

Learn the essential steps for preparing your business to secure financing. We’ll cover key financial documents, credit requirements, and tips for improving your chances of loan approval.

Coming Soon

How Google Tools Can Help Grow Revenue

Discover practical strategies for leveraging Google’s suite of tools to drive traffic, improve marketing efforts, and boost your business’s revenue.

Coming Soon

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Accelerator Academy Archive – 2023

Week 0: Orientation, Introductions, and Into to Digital Marketing

Learn about how the Accelerator Academy will work and get a broad overview of the fundamentals of digital marketing.

Webinar Date: July 19, 2023

digital marketing

Week 1: Email Marketing Excellence: Strategies and Best Practices for Driving Business Growth and Customer Loyalty

Learn how to compose compelling subject lines and email content that resonates with your audience, discover best practices for building and maintaining customer relationships, and tie in other marketing channels like social media and SMS.

Webinar Date: July 27, 2023

email marketing

Week 2: Point-Of-Sales Systems: Accepting Online Payments

Learn how to accept all forms of online payments and discover the POS tools that Square offers.

Webinar Date: August 2, 2023

point of sale

Week 3: Search Engine Marketing: How to Succeed with Google Ads

Understand how the consumer journey relates to your campaign, go over the fundamentals of PPC advertising, and get insider tips about Google Ads.

Webinar Date: August 9, 2023

sem marketing

Week 4: Google Business Listings: Your Key to Local Online Visibility

Learn how to create and manage a Google Business Profile from start to finish, and get your local business on Google Search and Maps.

Webinar Date: August 16, 2023

listings

Week 5: Bringing Your Business and Brand Online

Review the essentials for promoting and growing your business in the digital landscape, and understand how to integrate various marketing channels into your overall strategy.

Webinar Date: August 23, 2023

online brand

Week 7: Make Your Website Work For You

Learn how to create a search-friendly website that drives user action and supports your goals, and get tips on optimizing your website whether you’re launching a new website or sprucing up an existing one.

Webinar Date: September 27, 2023

website

Week 8: Social Media: Think Like A Creative

Understand the core principles on how to create content that can reach viral numbers, and learn about tools that can help you optimize your content creation.

Webinar Date: October 10, 2023

creative social media

Week 9: Mastering TikTok for Business Growth

Understand why TikTok is a useful tool for business, learn how to develop a full funnel strategy with optimal communications and goals, and get resources for content creation.

Webinar Date: October 31, 2023

tiktok

Week 10: Reach Customers Online With Google

Learn how Google Search works how people might find your business online, Eeplore search engine optimization strategies, and boost your engagement and online presence.

Webinar Date: December 13, 2023

search