The aim of the DCP Accelerator Academy Tools is to provide businesses with resources for online e-commerce marketing and financial readiness education. The goal is to help SMBs scale online post-pandemic by providing them the digital training necessary to increase sales, leads, and clients as well as access capital to help businesses grow and thrive.
DCP Accelerator Academy Tools
Financial Fundamentals for Small Business Success
Financial literacy is crucial for business success. Learn about key financial concepts, like the basics of budgeting and forecasting, financial ratios, and various important financial statements.
Effectively managing your business’s cash flow can ensure liquidity and stability. Understand cash inflows and outflows, create strategies and forecasts, and learn about tools for cash flow management.
The first step to establishing and maintaining strong business credit is to understand it. We’ll go over the differences between personal and business credit, the steps to establish business credit, how lenders assess business creditworthiness, and common mistakes to avoid damaging your business credit.
Preparing for Traditional and Nontraditional Funding
Knowing what lenders look for and what documentation to prepare can better prepare you to apply for funding. Learn more about lenders like Banks, Credit Unions, SBA Loans, CDFIs, grants, and crowdfunding.
Financial Tools and Technologies for Small Businesses
There are a variety of tools and software to help simplify accounting and financial management. Learn about various tools for accounting, invoicing, expense tracking, and payroll, integrating tools with other business systems, and the basics of cybersecurity.
From presenting your financials clearly and crafting a persuasive funding pitch, to negotiation tips and closing techniques, learn how to develop relationships with funders and how to present a compelling case to close deals successfully.
Week 1: Email Marketing Excellence: Strategies and Best Practices for Driving Business Growth and Customer Loyalty
Learn how to compose compelling subject lines and email content that resonates with your audience, discover best practices for building and maintaining customer relationships, and tie in other marketing channels like social media and SMS.
Review the essentials for promoting and growing your business in the digital landscape, and understand how to integrate various marketing channels into your overall strategy.
Learn how to create a search-friendly website that drives user action and supports your goals, and get tips on optimizing your website whether you’re launching a new website or sprucing up an existing one.
Understand the core principles on how to create content that can reach viral numbers, and learn about tools that can help you optimize your content creation.
Understand why TikTok is a useful tool for business, learn how to develop a full funnel strategy with optimal communications and goals, and get resources for content creation.
Learn how Google Search works how people might find your business online, Eeplore search engine optimization strategies, and boost your engagement and online presence.