Welcome to the DCP Accelerator Academy
The aim of the DCP Accelerator Academy is to provide businesses with resources for online e-commerce marketing and financial readiness education. The goal is to help SMBs scale online post-pandemic by providing them the digital training necessary to increase sales, leads, and clients as well as access capital to help businesses grow and thrive.
How to use AI for your Business
Learn how AI can transform operations, enhance decision-making, and drive growth. Discover practical ways to integrate AI into various aspects of your business, from automation to customer engagement.
Coming Soon
How to use AI for Content Creation
Discover how AI tools can streamline the content creation process, boost creativity, and improve efficiency. Learn how to generate high-quality content for blogs, social media, and marketing campaigns with the help of AI.
Coming Soon
How to use AI for Finance
Explore how artificial intelligence can streamline financial processes, enhance decision-making, and improve efficiency. Learn practical applications of AI in budgeting, forecasting, and financial analysis to gain a competitive edge.
Coming Soon
How to Become Loan Ready
Learn the essential steps for preparing your business to secure financing. We’ll cover key financial documents, credit requirements, and tips for improving your chances of loan approval.
Coming Soon
How Google Tools Can Help Grow Revenue
Discover practical strategies for leveraging Google’s suite of tools to drive traffic, improve marketing efforts, and boost your business’s revenue.
Coming Soon
Accelerator Academy Archive – 2023
Week 0: Orientation, Introductions, and Into to Digital Marketing
Learn about how the Accelerator Academy will work and get a broad overview of the fundamentals of digital marketing.
Webinar Date: July 19, 2023
Week 1: Email Marketing Excellence: Strategies and Best Practices for Driving Business Growth and Customer Loyalty
Learn how to compose compelling subject lines and email content that resonates with your audience, discover best practices for building and maintaining customer relationships, and tie in other marketing channels like social media and SMS.
Webinar Date: July 27, 2023
Week 2: Point-Of-Sales Systems: Accepting Online Payments
Learn how to accept all forms of online payments and discover the POS tools that Square offers.
Webinar Date: August 2, 2023
Week 3: Search Engine Marketing: How to Succeed with Google Ads
Understand how the consumer journey relates to your campaign, go over the fundamentals of PPC advertising, and get insider tips about Google Ads.
Webinar Date: August 9, 2023
Week 4: Google Business Listings: Your Key to Local Online Visibility
Learn how to create and manage a Google Business Profile from start to finish, and get your local business on Google Search and Maps.
Webinar Date: August 16, 2023
Week 5: Bringing Your Business and Brand Online
Review the essentials for promoting and growing your business in the digital landscape, and understand how to integrate various marketing channels into your overall strategy.
Webinar Date: August 23, 2023
Week 7: Make Your Website Work For You
Learn how to create a search-friendly website that drives user action and supports your goals, and get tips on optimizing your website whether you’re launching a new website or sprucing up an existing one.
Webinar Date: September 27, 2023
Week 8: Social Media: Think Like A Creative
Understand the core principles on how to create content that can reach viral numbers, and learn about tools that can help you optimize your content creation.
Webinar Date: October 10, 2023
Week 9: Mastering TikTok for Business Growth
Understand why TikTok is a useful tool for business, learn how to develop a full funnel strategy with optimal communications and goals, and get resources for content creation.
Webinar Date: October 31, 2023
Week 10: Reach Customers Online With Google
Learn how Google Search works how people might find your business online, Eeplore search engine optimization strategies, and boost your engagement and online presence.
Webinar Date: December 13, 2023
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